вЂњSome golfers who play the game just for fun or few a few bucks in friendly games felt that our products werenвЂ™t for them. вЂњBen Hogan golf equipment has long been used by some of the best players in the world,вЂќ said Scott White, President, and CEO of Ben Hogan Golf Equipment Company. Research conducted by the company indicated that many вЂnon-competitiveвЂ™ golfers were intimidated by HoganвЂ™s long-standing reputation for manufacturing golf equipment for the most discerning and accomplished players in the world. Ben Hogan anticipates that Edge EX irons will attract a new segment of the market to the Ben Hogan brand.

These new irons were designed from the ground up to be extremely easy to hit. The new irons represent the latest in a long line of industry-changing Edge irons which were originally introduced by the Company in the late 1980s to the delight of golfers who appreciated their unique combination of forgiveness with the feel only a forged iron can provide. Ben Hogan Edge EX irons offer game-improvement technologies combined with a tradition of exceptional performance with forged feelДЇort Worth, Texas вЂ“ The Ben Hogan Golf Equipment Company has introduced the much-anticipated Ben Hogan Edge EX Irons, designed for mid-handicap players who are serious about improving their games and playing to their maximum potential.

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